What Makes a Wine Great

Removeing the Veil of Subjectivity
With Lisa Airey
Oct 11 2011

Summary: 

Wine appreciation is subjective. We either like a specific wine or we don’t. But how we FEEL about a wine is not necessarily a reflection of its quality level.  In this webinar, we’ll remove the veil of subjectivity and explore the structural components inherent in all wines of quality.  Does price factor into the matter?

Find out in this eye-opening webinar.

Presenter: Lisa Airey

Lisa M. Airey, FWS, CWE has thirteen years of experience selling wine at the wholesale level and in training both sales force and wait staff. She sat on the Board of Directors for the Society of Wine Educators from 1998-2004 and co-chaired the committee which launched their Certified Specialist of Wine program and authored and edited the first CSW Study Guide. She served as Education Director of the SWE before assuming the same role for WSG. She oversees all WSG educational programming.

Lisa was knighted by the French government (Order Mérite Agricole) for her contribution to French agriculture, namely the development of the French Wine Scholar Program. She is an Accredited International Bordeaux Tutor through the CIVB, a Certified Burgundy Instructor through the BIVB and a Certified Rhône Educator through Inter-Rhône. Lisa graduated from Georgetown University’s School of Language and Linguistics, Magna Cum Laude.


What makes a wine great with Lisa Airey, CWE, FWS

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