JC is one of the most passionate promoters of Italian wines you can find!
His tour of Sardegna reveals the fascinating history of the island and is sure to entice viewers to sample the wines of this fascinating place. We will be guessing that a few of our viewers will be booking vacations to Sardegna as a result of JC’s beautiful tour!
The history of Sardegna is tumultuous and captivating. Populated for prehistory, it was once at the crosspoint of several competing sea-trade routes. It was influenced by the Phoenicians, the Byzantines, Germanic tribes and the Genovese, the Tuscans, the Aragonese and the Savoyards to eventually become united to Italy....and there is more!
The island has one of the most complex and untouched natural ecosystems of the Mediterranean sea with an amazing number of native grape varieties: no wonder the wines are so fascinating! Join us to discover it all!
Once an active promoter of Italian wines in China, Hong Kong and Macau, JC is now an Approved Programme Provider of the WSET in Italy.
He teaches wine courses especially adapted to the needs of Wine Professionals to help them an international perspective and drive business growth. He also advises on wine communication including strategy, content development and delivery.
He is committed to optimising the growth of Italian wines in international markets through an effective "storytelling" approach.
This fascinating webinar will focus on the ‘red hot’ wines of Sicily from regions such as Etna and Vittoria. Jimmy will cover how the very distinctive soils such as lava rock and limestone craft a wonderful array of elegant but complex styles of wine. Jimmy will set the scene by guiding you through the complex history of this large island, and through discovering the volcanic effect from Etna, Stromboli and Vulcano, he will explain how these volcanic soils craft different wines from mainland Sicily.
Jimmy Smith is the Founder and Head of Education at West London Wine School. Jimmy was named Drinks Business Man of the Year in 2019, and Wine Scholar Guild’s Italian Wine Scholar Educator of the Year in 2018. He is also has educated over 6000 students through the WSET Level 1, 2 and 3 Award certification programs. It’s the all-important infectious enthusiasm and passion for the world of wine that enables Jimmy to communicate to his audience without the use of confusing (& boring!) technical facts often detailed in wine tastings.